Tag: Funding

Backend Benchmarking Company Update – September 2019

Posted on September 20, 2019

I hope that this post finds you well and that you have enjoyed your summer. The last few months have been quite busy at Backend Benchmarking! Here are some highlights of our progress:

Successful Capital Raise

On June 1, we closed a fundraising round with $3.8 million in equity capital—$3.0M in Preferred Equity and $800K in SAFEs. We also secured a signed letter of intent from Peapack Gladstone Bank for an additional $1 million in debt financing. Once the debt financing is finalized, the total amount raised this year will be $4.8 million!

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Robo News: July 2019

Posted on August 2, 2019

  • Betterment launches a new cash account with an industry-high APY; a debit card and checking account will soon follow 
  • Robos transition to more complete personal finance platforms 
  • Banking giant JP Morgan enters crowded robo field with You Invest Portfolios
  • Merrill Edge adds Guided Investing with an Advisor
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Robo News: Q1 2019

Posted on May 18, 2019

Robos expand into banking and cash management, as high yield account options have proliferated among direct to-consumer fintech platforms

Wealthfront joined the growing trend of fintech companies that offer high-yield accounts designed for cash savings. Betterment announced their cash management program late last year, as did trading app Robinhood. Robinhood launched its product with an aggressive 3% interest rate, but made a regulatory miscalculation and quickly pulled their product offline to reconfigure. Although these savings vehicles often appear very similar, there can be important differences. For example, Wealthfront places funds in FDIC insured bank accounts, while Betterment’s product invests funds in a conservative fixed income portfolio.

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