Tag: Robo Ranking
Posted on July 15, 2021
Best Robo Advisor for 2021
● Winner: SigFig
● Runner-up: SoFi
● Honorable Mention: Fidelity Go
Posted on May 10, 2021
Originally a consumer lending platform, SoFi has since expanded to offer investment management services. Although it is significantly smaller than SoFi’s lending platform, SoFi Invest has attracted over $100 million in assets under management.
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Posted on May 10, 2021
SigFig started as an offshoot of Wikinvest, a Wikipedia-style resource for investors. Launched in 2012 as a free portfolio tracking and investment advisor referral service, SigFig is now one of the original robo advisors still in operation. Between its platform and strategic partnerships with incumbent institutions such as UBS and Wells Fargo, SigFig has grown to over $835 million in assets under management.
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Posted on May 10, 2021
With over $170 billion in assets under management, Vanguard’s Personal Advisor Services is the largest direct-to-consumer robo advisor. Vanguard offers a compelling robo with low fees and strong access to live advisors. In our most recent Robo Ranking, Vanguard’s Personal Advisor Services was ranked the Best Robo for Complex Financial Planning Needs.
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Posted on May 10, 2021
Wealthfront was founded in 2008 as kaChing, a mutual fund analysis company, before pivoting into wealth management. Wealthfront officially launched in December 2011 and has since raised a total of over $200M in venture capital to expand operations. Between its investment management and cash account offerings, Wealthfront is now one of the largest independent robo advisors.
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Posted on May 10, 2021
Morgan Stanley Access Investing is the digitally managed account platform offered by Morgan Stanley. Access Investing stands out immediately for its unique investment themes including Robotics & AI, Defense & Cybersecurity, Emerging Consumer, Genomics, Diversity, and others.
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