Tag: Wealthfront

Posted on November 11, 2019

Cash Products Attract Assets 

Wealthfront and Betterment have both hit $20 billion worth of assets on their platform. On its website, Wealthfront boasts that its “clients trust [it] with more than $21 billion” as of November 2019. However, regulatory filings suggest that most of this growth has been the result of cash moving into high-yield savings accounts.

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Posted on November 4, 2019

With the release of its latest ADV filing yesterday, one thing is for certain: Wealthfront has had no trouble gathering cash deposits.  

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Posted on October 31, 2019

JP Morgan Enters the Fray, Vanguard Expands

All hands are on deck for automated investing. Shortly after closing Finn, its millennial-focused banking app, JP Morgan launched You Invest Portfolios—its new digital advisor with a minimum account balance of $2,500 and 0.35% advisory fee. With JP Morgan’s entrance into the digital advice space, there are only a few large U.S. banks that have yet to offer or buy a stake in a digital advisor. 

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Posted on October 28, 2019

Betterment and Wealthfront—the pioneers of the robo-advice industry—are the two largest independent advisors today. Both were founded a decade ago and have helped bring a revolution to the financial advice industry by making professional money management available to and affordable for everyone. We break out the differences between the two to see which one is better for you. Our performance figures are accurate and based on real accounts that we have open with both providers. 

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Posted on October 9, 2019

Vanguard Expands its Robo Offering

Vanguard is piloting and is expected to soon release a new digital planning and automated-investing product called Vanguard Digital Advisor, according to a document filed with the SEC. Vanguard Digital Advisor will have a $3,000 minimum and an all-in fee—management and underlying fund fees—of 0.20%, placing it in direct competition with providers targeting less affluent investors. In doing so, Vanguard will undercut incumbents Fidelity and JP Morgan, who both have all-in costs of 0.35% and independents Wealthfront and Betterment, who have all-in costs of around 0.33% and 0.36%, respectively, depending on the portfolio chosen. 

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Posted on September 27, 2019

The term “Robo-Advisor” has become commonplace to describe a new breed of digital investment management solutions. Although there is not an official definition for the term, robo-advisors share a few key characteristics. Mainly, they are automated platforms that provide investment and financial planning services. Created in response to the lack of access to traditional advisors amongst less affluent investors, robo-advisors lower the cost and ease of investing in a professionally managed, globally diversified portfolio. They do this by leveraging algorithm-driven technology in the client management and investment selection process. 

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